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The 2 Types of Ticket Pricing: Variable & Dynamic

The 2 Types of Ticket Pricing: Variable & Dynamic

I remember back when tickets to a given event always cost the same, no matter when you bought them (those were the days…). Nowadays, sports teams and event organizers are introducing price differentiation in order to better correlate their ticket prices with customer interest. Their two main strategies are called variable and dynamic pricing. The [...]

October 24, 2017

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dynamic, NFL, RockDaisy, ticketing, variable

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