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What Businesses Can Learn from the NFL

What Businesses Can Learn from the NFL

During our 20+ years building and running the Data Analytics department for the NFL, we witnessed firsthand how organizations both succeed and fail in the world sports. We saw what works and what doesn’t, and in so doing, we came away with a deeper understanding of how organizations in the business landscape can thrive. After [...]

October 10, 2018

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NFL, RockDaisy

Data Analytics

Why Sports Teams & Global Brands Use RockDaisy to White-Label Their Data

Why Sports Teams & Global Brands Use RockDaisy to White-Label Their Data

In the ongoing battle for differentiation, white-labelling is the new front line. Companies that boast a fully-customized user experience (UI/UX) stand apart from the competition by branding themselves at a key touch-point: the user interface. Nowhere else are your clients more engaged, during no other timeframe will their attentions be more captivated. Not only do [...]

June 19, 2018

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Nat Geo, NBA, NCAA, NFL, NHL, RockDaisy, white-labelling

Data Analytics

ROCKDAISY’S ROOTS: Why Chris & Elvis Left The NFL To Change The Way Organizations Interact With Data

ROCKDAISY’S ROOTS: Why Chris & Elvis Left The NFL To Change The Way Organizations Interact With Data

Prior to founding RockDaisy, Chris Tanck and Elvis Pereymer spent a combined 20+ years leading the Data Products department at the NFL League Office. Their job was to aggregate and synthesize data on game stats, player contracts, player transactions, league financials, ticketing, etc., and distribute actionable information to various parties across multiple channels. For a couple [...]

October 10, 2017

admin

analytics, data, NFL, RockDaisy

Data Analytics