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Press Releases

Why Every Weight Room Can Benefit from a Workout Timer

In a busy weight room, a few seconds here and a minute there can add up quickly. Athletes finish at different times, rest periods start to drift, and coaches can find themselves spending more time managing the clock than coaching. A visible workout timer can help bring structure to the room, keep athletes moving, and [...]

September 24, 2026

AI for Strength & Conditioning Coaches | RockDaisy IQ

Artificial intelligence is showing up everywhere in sports performance. But for strength and conditioning coaches, the important question isn't whether AI can do more. It's whether AI can make the coach's job simpler. Most performance programs don't have a shortage of athlete data. They already collect information from strength training, GPS systems, velocity-based training (VBT) [...]

September 18, 2026

Do You Really Need an Athlete Management System?

Athlete Management Systems have become increasingly common across professional, college, high school, and private sports performance programs. But does every organization actually need one? Probably not. If your current process works, coaches can easily access the information they need, and your staff isn't spending hours moving data between systems and spreadsheets, adding another piece of [...]

September 8, 2026

A Simpler Workout Program Builder for Strength Coaches

Workout software got too complicated. We built RockDaisy Workout Builder to make it simple again. Strength coaches don't need more menus, more settings, and more time learning how their software works. They need a workout program builder that makes it easy to create programs, assign workouts to athletes, and deliver them in the weight room. [...]

September 1, 2026

Winning with Limited Resources | JC Hull

?️ Inside the Numbers — Powered by RockDaisy Host Ron McKeefery sits down with JC Hull—Head Strength & Conditioning Coach at Lindenwood University. JC shares lessons learned from working under some of the top coaches in the profession, building a Division I strength program with limited resources, creating athlete buy-in, and developing future coaches. […]

July 7, 2026

Marine to National Champion Coach | Ash Samaniego

?️ Inside the Numbers — Powered by RockDaisy Host Ron McKeefery sits down with Ash Samaniego— Head Strength & Conditioning Coach for UCLA Women’s Basketball and NCAA National Champion. From the Marines to a national championship, Ash shares practical lessons on leadership, athlete buy-in, performance technology, and building championship culture. If you enjoy this […]

June 29, 2026

Justin Goff-Burch | Managing 350+ Athletes Without Spreadsheets

?️Coach Spotlight — Coach Justin Goff-Burch Presented by @RockDaisyAMS | Coach Spotlight Podcast “I would spend three or four hours every week getting everything updated. Now I’m doing it in real time.” – Justin Goff-Burch Rigby High School is one of Idaho’s premier athletic programs, winning multiple state championships while developing hundreds of athletes across […]

June 22, 2026

Bob Alejo | Lead Beyond the Weight Room

?️ Inside the Numbers — Powered by RockDaisy Host @RonMcKeefery sits down with veteran strength & conditioning coach Bob Alejo to discuss the evolution of the profession, the rise of sport science and technology, and why leadership, communication, and adaptability will determine the future of coaching. Drawing on 40 years of experience across collegiate […]

June 8, 2026

Bryan Fink | Culture Creates Buy-In

?️ Inside the Numbers — Powered by RockDaisy Host Ron McKeefery sits down with Bryan Fink — Director of Strength & Conditioning at the University of San Francisco — to discuss culture building, individualized programming, leadership, and career longevity in strength & conditioning. From transitioning out of football environments to managing Olympic sports, Fink […]

May 27, 2026